{"product_id":"indoctrination-guide","title":"INDOCTRINATION GUIDE (Preorder: Digital Version)","description":"\u003cdiv class=\"gs\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"ii gt\" id=\":p9\"\u003e\n\u003cdiv class=\"a3s aiL\" id=\":p8\"\u003e\n\u003cdiv id=\"avWBGd-48\"\u003e\n\u003cdiv class=\"gmail_quote\"\u003e\n\u003cdiv dir=\"ltr\"\u003e\n\u003ch1\u003eRelease date: 12\/25\/26\u003c\/h1\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch1\u003e“It is by will alone I set my mind in motion.”\u003cbr\u003e— Piter De Vries, Dune (1984).\u003c\/h1\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch2 dir=\"ltr\"\u003e\n\u003cem\u003e\u003cstrong\u003eIndoctrination Guide\u003c\/strong\u003e\u003c\/em\u003e asks whose will really sets our minds in motion and how we could make it our own.\u003c\/h2\u003e\n\u003cdiv dir=\"ltr\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 dir=\"ltr\"\u003eArthur Schopenhauer's \u003cstrong\u003ewill \u003c\/strong\u003ewas a fundamental force of human existence that moved us before we could even reason why or what. While Friedreich Nietzsche introduced us to the \u003cstrong\u003ewill to power \u003c\/strong\u003ewhere he offers us a way out of this \"natural\" deadlock. \u003c\/h3\u003e\n\u003cdiv dir=\"ltr\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv dir=\"ltr\"\u003e\n\u003cstrong\u003eWill \u003c\/strong\u003ehas become an urgent subject in the age technological mediation; our perception, desires and ultimate dreams which we materialize all arise from the will of the reality of the virtual.\u003c\/div\u003e\n\u003cdiv dir=\"ltr\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv dir=\"ltr\"\u003ePhilosophers, artists, curators, designers, professionals and collectors are emerging from the reality of the virtual, which is more real than reality itself, with an uninspired universal subconscious. This is a practical guide that is aimed at the decision-makers of the future who have become aware that those around them are undead; with anticipated preferences, directed attention and choices increasingly structured before they can even become \u003cspan\u003econscious of making them. \u003c\/span\u003e\u003cspan\u003eIf the will has always been subject to forces beyond conscious control, what happens when those forces are deliberately designed?\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv dir=\"ltr\"\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eIndoctrination Guide\u003c\/em\u003e\u003c\/strong\u003e\u003cspan\u003e approaches this question through philosophy, cinema, visual art, literature, music, and direct experience. Rather than treating these disciplines as separate forms of knowledge, the guide examines their capacity to construct, reinforce, and disrupt our understanding of reality.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv dir=\"ltr\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv dir=\"ltr\"\u003eRafael Gallardo Art Studio. \u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"WhmR8e\" data-hash=\"0\" id=\"avWBGd-49\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"RAFAEL A. GALLARDO","offers":[{"title":"Default Title","offer_id":49371611168839,"sku":null,"price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0715\/8107\/3479\/files\/3DGlassesEffectGraphic_1.png?v=1791326678","url":"https:\/\/gallardorafael.com\/products\/indoctrination-guide","provider":"RAFAEL A. GALLARDO","version":"1.0","type":"link"}